Creative

AI Marketing Growth Strategist · Sydney

Avish
Lamba

Marketing strategist & content producer. 6M+ organic views. Campaigns for Gucci, BOSS, Cartier, Disney & W Sydney. MBA · 5+ years.

6M+
Organic views
59%
Sales increase
160%
Brand reach growth
50K+
Followers built
View my work ↓ Work samples ↗
Gucci
BOSS Fragrance
Cartier
Disney
W Sydney · Marriott
The Iconic
Destination NSW
GQ Australia
Australian Fashion Week
Tourism Australia
Zara
Bally
Land Rover
Universal Pictures
IKEA
RODE
Gucci
BOSS Fragrance
Cartier
Disney
W Sydney · Marriott
The Iconic
Destination NSW
GQ Australia
Australian Fashion Week
Tourism Australia
Zara
Bally
Land Rover
Universal Pictures
IKEA
RODE
Avish Lamba
MBA Marketing · UTS LVMH Certified Google Ads & Analytics Sydney, NSW Open to opportunities

About me

Where strategy
meets story

I'm an AI Marketing Growth Strategist and researcher specializing in autonomous multi-agent systems and high-impact digital strategy. I bridge the gap between technical AI architecture and measurable business results — from self-healing agentic protocols to viral brand campaigns.

My work spans AI security research, adversarial robustness, and creative content production. I've architected LLM systems with autonomous failure recovery and driven 6M+ organic views for global luxury brands like Gucci and BOSS.

Backed by an MBA from UTS and a BCA in Data Science & ML — I bring the analytical rigour of an AI researcher and the creative intuition of a content producer to every project.

Brands I've worked with
GucciBOSSCartierDisneyW SydneyThe IconicZaraBallyLand RoverUniversal PicturesIKEADestination NSW

By the numbers

Results that speak

Every number is from a real campaign — no estimates, no vanity metrics.

6M+
Organic views across 100+ content assets for global luxury brands
Gucci · BOSS · Cartier · Disney
59%
Sales increase + complete category sell-out via viral influencer campaign
Snitch
160%
Brand reach growth (4K → 14K accounts) in just 50 days
Hair Doctors
148%
Video view increase (25K → 63K) via education reels & transformation content
Hair Doctors
35%
Guest engagement uplift across integrated luxury campaigns
W Sydney · Marriott
25%
Sales uplift and first-week sell-out for BOSS fragrance Australia launch
BOSS Australia
50K+
Follower community built organically — 4–6% engagement rate, 2× mid-tier benchmarks
Personal brand
30+
Paid brand partnerships negotiated & closed, managed end-to-end
Freelance

Career

Experience

Jan 2026 – Present
Trifid Media
Freelance
Creative Content Producer
100% on-brief, on-deadline delivery across 4 concurrent brand accounts — Henrietta Chicken, Feedwell, Vault App, Flightrisk
End-to-end branded video & photo production: brief review, scripting, on-location shooting, final edit optimised for Reels and TikTok
Sep 2025 – Jan 2026
Hair Doctors
Full-time
Marketing & Social Media Coordinator
Grew video views by 148% (25K → 63K) and accounts reached by 160% (4K → 14K) within 50 days
Increased profile actions by 93% and external link taps by 11,000 through revised content calendar
Improved follower growth rate by 59%; pushed organic reel reach to 14,000 views across Instagram, TikTok, and Facebook
Published 2 posts per platform daily — shooting, editing, and repurposing clinic footage via CapCut and Canva
Launched Hair Doctors Lab sub-brand — produced first brand photography round and established premium aesthetic across all channels
Managed scheduling (Later, Planoly), influencer outreach, PR tracking, and Mailchimp newsletters
Mar 2025 – Jun 2025
W Sydney
Internship
Marketing Intern · Marriott International
35% increase in guest engagement across integrated luxury campaigns spanning hospitality, F&B, and sustainability
Expanded campaign reach by 50% and improved CTR by 22% via targeted copy for Instagram Stories, menus, and POS assets across 10+ campaigns
Secured media coverage with influencer and press briefs for GQ Australia, Australian Fashion Week & Tourism Australia
Contributed to 15% uplift in on-property engagement through Perrier REFRESH & Cheer Zone experiential activation
Mar 2019 – Present
Freelance
Self-employed
Digital Marketing Consultant & Content Creator
Generated 6M+ organic views across 100+ content assets for Gucci, BOSS, Cartier, Disney, The Iconic, and Destination NSW
Led BOSS fragrance Australia launch to first-week sell-out and 25% sales uplift — full concept-to-delivery content suite
Drove 59% sales increase and complete category sell-out through viral Snitch influencer campaign — brand's highest-performing creator collab
Built 50K+ follower community organically sustaining 4–6% engagement rate, 2× mid-tier creator benchmarks
Negotiated and closed 30+ paid brand partnerships ($250–$1,000/package), managed end-to-end from pitch to performance reporting
Featured in Business World for expert commentary on influencer ethics; appeared in global RODE campaign
Jan 2026 – Present
Self-Directed Research
Independent
AI Security Researcher
Developed an Autonomous Multi-Agent Trading System featuring 6 specialized agents (Market Intelligence, Risk, Strategy, Execution, Monitoring, Reporting) with independent reasoning pipelines.
Quantified Adversarial Vulnerabilities by demonstrating how small input perturbations propagate through agent networks, inducing unstable outputs.
Implemented Hard Constraint Enforcement including exposure gates and circuit breakers, ensuring stability under extreme market volatility.
Sep 2025 – Jan 2026
Scalable Oversight Research
Lead Architect
Lead Architect – CashClaw Project
Designed a Self-Improving Multi-Agent System with 7 agent types (Orchestrator, Supervisor, Workers, Expansion, Billing, Self-Healer, Adaptive Strategy) for autonomous task discovery.
Engineered a Self-Healing Protocol that automates failure detection and targeted code injection to restart agents, achieving zero intervention recovery.
Established an Auditable SQLite Message Bus for secure inter-agent communication and full transparency for autonomous expansion.

Research & Systems

AI Projects

Autonomous multi-agent architectures, adversarial robustness, and self-healing protocols.

🤖📈
Autonomous Trading
6-Agent Orchestration · Risk Management
Multi-Agent Trading System
AI Research · Adversarial Robustness
🛡️⚡
CashClaw Architect
Self-Healing Protocols · 7-Agent Stack
Self-Improving AI Engine
Systems · Scalable Oversight
🌪️💎
Adversarial Market Bot
Signal Noise Filtering · ML Integrity
Hostile Market ML Bot
Adversarial ML · Trading

Selected work

Projects

Real campaigns and brand activations. Hover any card to preview the video.

↗ View all 40+ samples on Google Drive

All samples ↗
Hair Doctors
Play video ▶
Hair Doctors Project
Healthcare · 160% reach growth
↗
Henrietta Chicken
Play video ▶
Henrietta Chicken Bondi
F&B · Trifid Media
↗
Feedwell
Play video ▶
Feedwell Vox Pops
Health & Wellness · Trifid Media
↗
Flightrisk
Play video ▶
Flightrisk Campaign
Lifestyle · Trifid Media
↗
Car Drifting
Play video ▶
Car Drifting Project
Automotive · Lifestyle content
↗
Bally
Play video ▶
Bally Collab Video
Luxury Fashion · Creator collab
↗
Fashion Shoot
Play video ▶
Fashion Shoot
Fashion · Content production
↗
Raywhite Property Development Campaign
Play video ▶
Raywhite Property Development Campaign
Real Estate · Social media
↗
Brand Campaign
Play video ▶
Brand Campaign
Digital · Creator content
↗
View full reel on Google Drive ↗
40+ videos

Capabilities

Skills & Tools

AI & Machine Learning
Multi-Agent OrchestrationAutonomous SystemsSelf-Healing ProtocolsLLM Red-TeamingAdversarial MLPython (PyTorch)SQLite Message BusesFailure Mode Analysis
Content & Creative
Short-form video (Reels/TikTok)Brand identityArt directionScripting & storyboardingAdobe Premiere ProCapCutCanva ProFigma
Marketing & Strategy
Campaign strategyInfluencer marketingLuxury brand managementMBA-level strategyAI-Powered AdsGA4 certifiedMeta Ads ManagerPerformance reporting
Platforms & CRM
Later & PlanolySprout SocialHubSpotShopifyWordPressMarriott DACInstagram · TikTok · Facebook
Certifications
LVMH INSIDE Certificate — Luxury brand management, heritage & innovation (2025)
Google Skillshop — Google Ads (Apps, Display, Creative, Shopping), AI-Powered Performance Ads (2025)
Google Analytics — GA4 certified (2025)
2025
MBA (Marketing)
University of Technology Sydney (UTS) · Sydney, NSW
2022
Bachelor of Computer Applications
Data Science & ML · Manipal University · Jaipur, India

Get in touch

Let's create
something great

Open to freelance campaigns, brand partnerships, full-time marketing roles, and creative collaborations. I'd love to hear about what you're working on.

Emailavishlamba27@gmail.com Phone0412 798 144 LinkedInlinkedin.com/in/lambaavish Instagram@avishlamba_ · 50K+ Portfoliocreatorskit.app/u/avishlamba_ WorkView all 40+ work samples ↗
BasedSydney, NSW · Australia

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